Report: Liverpool were snubbed by major finance group in favour of Manchester United

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Liverpool were snubbed by The Raine Group, an investment banking firm, in favour of working with Manchester United.

That’s reported by The Athletic, who claim these financial advisors could have acted for the Merseyside club. However, it is said they believed the Red Devils would shortly follow onto the market, so they opted to wait for them.

Fenway Sports Group put the Reds up for sale in November, and this is thought to have influenced the Glazers into putting United on the market.

At Raine, the person leading these talks for United is Joe Ravitch, co-founder and partner of the company. Interestingly, he held the same role during Chelsea’s takeover this summer. Therefore, he would have been a useful asset for John W. Henry to have on side.

Liverpool snubbed in favour of United

As soon as the Glazers put United up for sale, it was always going to be more difficult for FSG to sell Liverpool.

According to financial experts, the Red Devils would be a more enticing proposition for investors.

With the number of potential interested parties already extremely small due to the huge wealth it would take to acquire these clubs, United being put up on the market really impeded FSG’s sale of Liverpool.

Even the financial advisors who could’ve helped the Anfield outfit chose to wait for the Glazers.

Having secured Chelsea’s takeover for a staggering £2.5billion, this is clearly a big miss for the Reds.

Now we must wait and see just how much the Premier League rivals sell for – if they sell at all.