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‘My understanding’: Journalist shares update on how FSG’s plan to sell Liverpool is going

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Journalist Ben Jacobs has shared an update on FSG’s plan to sell Liverpool. The Reds could change hands soon.

It came out last week that FSG intend to sell Liverpool. Or at least, they intend to sell part of it and have instructed banks to find potential investment in the club.

At the very minimum, FSG will look to sell-off a minority share in Liverpool. They do it not too long after Chelsea moved hands for record numbers – and they’ll surely want similar.

So how are things going? Ben Jacobs, who called a few things right with that Chelsea sale, delivered an in-depth look on the process last night. We’ll put some highlights below:

“My understanding is that FSG would prefer a full sale over minority investment despite hearing offers of all kinds,” he wrote on Twitter. “And the expectation, from those familiar with the process, is that a sale may happen sooner rather than later.”

“Multiple sources also say the sale process is framed towards an American-led investor, with one group already some weeks into talks and other investors, who specifically considered Chelsea, still giving a bid serious consideration.

“A full sale is by no means certain. FSG don’t just want the right price (they are making a huge profit either way), but the right group as well, so a lot will depend on not just the offer but the plan for the club going forward.”

FSG’s plan to sell Liverpool

Jacobs actually goes into even more depth than that on his Twitter feed – it’s a massive process and one that isn’t too clear right now. Yes, FSG want to sell but exactly what they like the look of isn’t out in the open.

Liverpool FC v Real Madrid - UEFA Champions League Final 2021/22
Photo by Michael Regan – UEFA/UEFA via Getty Images

A complete 100% sale is on the cards. At the same time, they might not get the ‘right’ offer in that regard, either financially or with the right group. David Ornstein has already reported that FSG rejected certain offers on moral grounds.

So things are still very ‘wait and see’. Liverpool will almost certainly find themselves in new hands in 2023 – either partially or entirely – but no one has any real idea whose hands they’ll be.