Parma owner Kyle Krause says he’s using Liverpool as a role model to reshape the Italian club’s analytics department.
In an interview with The Guardian, Krause was asked which clubs he’s trying to build Parma in the image of.
“We do not have a specific club as a role model. We see notable examples from many different clubs. First, I want to mention Ajax. What a model: they are pulling players through, and you look not only at the players playing for their first team but at the Ajax graduates playing first-team football everywhere in Europe,” said the American.
“Other teams have done great things on the commercial side. If you look at Barcelona, they’re raising money today because they built up things like Barça studios that they’re able to sell.
“Liverpool are doing a fantastic job on analytics.”
Liverpool leading the way
Analytics is a pretty broad department in football. It could range from individual player performance, to work in the transfer market.
But it’s perhaps most likely that Krause is referring to Liverpool’s relatively ground-breaking work with sports neuroscientists.
The Reds have employed nuero11 for the last year-and-a-bit. Jurgen Klopp credited the scientists with Liverpool’s nerve lessness in two cup final penalty shootout wins last season.
To that end, Liverpool players can sometimes be seen wearing specialised headgear during training sessions. These hairnet looking devices are used to monitor brainwaves during high-intensity moments.
The scientists can then go through the results with the player, helping them to understand how to react better to certain situations.
Of course, this is all good when Liverpool are winning. And last season the work with neuro11 really seemed to come into its own.
But when things start going poorly, like this season, it starts to look like unnecessary complication.
Either way, it seems as though Liverpool’s work is being recognised by their European counterparts. Parma aren’t the force they once were in Italy, now lounging in Serie B. But if they’re to get back to those heady days of the 1990’s, Liverpool aren’t a bad model to follow.