With only 10 matches left to go, the Premier League is getting to its “crunch time” where teams will be fighting for survival, and teams will be fighting for top four. Chris Best will now look at Liverpool’s surge for a top four finish, as well as what it could mean for the Merseyside Reds.

Financial benefits

Liverpool would enjoy many financial rewards if they were to qualify for the Champions League. Firstly, additional revenue will be allocated for TV rights. Secondly, Liverpool will gain a lot more exposure to sponsors. Thirdly, Liverpool would enjoy financial rewards for finishing in the top four from the Barclays Premier League. Other rewards would be attained in more revenue from selling tickets, as well as prize money for being placed in the group stages of the Champions league

Marquee signings

The most crucial benefit, in my opinion, is that Liverpool will be able to attract top quality signings, which will effectively put the club in a stronger position for the following years’ Premier League. Top four is essential for Liverpool if they want any chance of competing for the title next season. At defining points in the season, world class players make or break a club’s season. This seems to be what Liverpool have lacked this season. Finishing in a top four position will make a huge statement to the rest of the Premier League, that Liverpool can compete with top sides for expensive transfer signings.

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Playing in the Champions League may potentially bring more success for Liverpool when the top teams in Europe compete for the ultimate prize. The Champions League trophy is arguably the biggest trophy in the world with regards to domestic football. As mentioned before, Champions League football will lead to more signings of higher stature, which will lead to greater quality football, which leads to being more competitive and having a greater chance at success in the Premier League.

Calibre of football

Champions League football can be very demanding in terms of the quality of football that is required. So much rests on victories in the Champions League, so the stakes will be higher for Liverpool. On the other hand, Liverpool will be allowed to raise the level of their game to compete with some of the best teams in Europe. In doing so, this should bring out the best in the standard of football Liverpool produces (Or so we hope).

The points discussed above just show the importance of attaining a top four spot for Liverpool this season. Another season without Champions League football would keep the Reds in the cycle of not being able to better themselves. The time has come for Liverpool to put themselves back in Europe’s most elite competition, fighting amongst the best, for the ultimate glory.

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